Examples

See what technical content can look like.

Video, photo and campaign work made with technical teams — filmed on their floor, with their people, about products that are genuinely difficult to explain.

Jordan Yates beside a working Sprecher + Schuh industrial control display
On site · technical storytelling
Product demo videos

Show the product actually working.

A spec sheet asks a buyer to take your word for it. Demo videos show the product doing the job — on real equipment, in real conditions, with the people who understand it explaining what is happening.

These are some of the most useful assets a technical company can own. Sales can send them before a call, engineers can forward them internally, and buyers can see the product in action.

Video examples

A Zeus Power Supplies team member standing in the company's warehouse

Warehouse tour and product highlights with Zeus Power Supplies

Warehouse tour · product highlights
Jordan Yates and a technical expert demonstrating a power electronics test setup

Technical demo with the engineer who built it

Engineer-led content
A Sprecher + Schuh team member standing beside a motor test panel in the applications lab

Inside Sprecher + Schuh: panel shop and key applications

Company introduction · application highlights
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